Black-Owned Sports Bar and Lounge Opens in Downtown Louisville

A new black-owned sports bar and lounge opens in downtown Louisville.

Grüv Sports Bar and Lounge is aiming for a grand opening on April 1 at 434 W. Market St., which previously housed Dish on the market for 10 yearsfollowed by the ephemeral soul food restaurant Le Bayou.

The brick-walled space was transformed with brightly colored murals, two dozen televisions, musical memorabilia and neon lights.

Grüv will be a multicultural bar and lounge for small plates, said co-owner Dee Muldrow. He runs Grüv with two partners, Kevin Wilson and Eric Winston.

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“We knew we had a lot to offer the city, in terms of flavor, with different presentations of a venue and a living room,” Muldrow said. “We wanted to host something…fresh for everyone, in the heart of the city, with no bias towards a demographic where anyone can come and groove.”

Grüv will serve wine, beer, cocktails and bourbon, as well as upscale small plates. Regular bar food like wings and sliders will be available, but a “Grüvy” version of the dishes will also be available, Muldrow said.

“You can get fries, but if you want the Grüv fries, they’ll be hand-cut, mixed with the Grüv seasoning,” he said. “You can get Angus beef sliders, but also the lamb-based Grüv slider, or the Grüv spud for a vegetarian option. Everything will have a dressed and puffy presentation apart from the usual pub food.”

Grüv plans to be open for lunch and happy hour during the week, as well as nightly events and live music Thursday through Sunday. Different nights will feature different types of music, from hip hop and soul to pop and rock. The left side of the main room includes a dance space and a DJ station is installed upstairs.

“It’s a vibe that anyone can enjoy,” Muldrow said. “We pride ourselves on being a minority-owned sports bar; there are no other venues like this. We want to make it clear that this is a venue for everyone.”

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Journalist Dahlia Ghabour covers food, culinary trends and restaurants in the Louisville area. Send tips on new places or story ideas to [email protected] or follow us on Twitter @dghabour.

Joshua B. Speller